Today, little survives of Wynken de Worde beyond his books and, in the case of Robin Hood, the words that still echo through the text that he helped to preserve. Yet his presses in Fleet Street and his generosity to fellow printers (Goes and Copland) shaped the version of Robin Hood that eighteenth-century antiquaries like Ritson rediscovered—and that we still recognise today. Every time the lytell geste is quoted or staged, we are hearing not just the voice of a now unnamed medieval poet but also the imprint of the enterprising immigrant printer who turned a forest legend into a bestseller in both his own and our time.